Blog of Halla Systems Co. Ltd.

On our blog, you will always find up-to-date information that you can use to grow your business.

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Business Negotiation tactics in South Korea. Getting What You Want

Good strategy and preparation are the two most important elements of a successful negotiation. Careful study of the subject matter, clear calculations, business etiquette, active listening, empathy and a bit of luck - this is the mix that produces the most successful deals.

Product Page. Love at first sight

98% of shoppers abandon a purchase if they can't find the right information on a website or if it's incomplete. In ecommerce, a product page is a storefront. Yes, it is. Not the home page with flashy photos and enticing slogans! The customer comes from a search engine, follows a link, clicks on an advertising banner and goes straight to the product page. That's why its development and content requires careful planning and attention to detail.

Customer Awareness Ladder

What is your target audience's level of awareness of the product you sell? In simple terms, what do potential customers know about you and your company? Who are they?

Business & Hypothesis Testing. Step-by-step Guide

Tim Ferriss' bestselling book, The 4-Hour Workweek, about the art of managing your life and time, is a great example of hypothesis testing. Testing the best title and description for the book, the author ran more than a dozen ad campaigns in Google Adword. The most clicked result adorned the cover of the future bestseller.

Call to Action. Direct and manage

Attract attention. Evoke emotion. Encourage action. Keep it short and sweet. It all comes down to a call to action. The CTA is a kind of hook, a clue that leads the user to the desired action and helps to keep the potential customer by guiding them.

Best Website Builders: recommendations for Korean business in 2024

82.7 per cent of South Korea's population has long 'lived' online: shopping, ordering food, dating, entertainment and learning.

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The habit of buying from you. We form and support

Habit is a powerful and useful tool for promoting your business. It acts as an invisible force that retains customers and encourages repeat purchases. The process of customer habituation is the development of a relationship based on trust, commitment and loyalty.

Sales Methods. Customer-Oriented Solutions

Most successful salespeople use sales scripts, perhaps without even realising it. Some have a clear algorithm, while others, who are more experienced, pick up a conversational pattern intuitively.

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E-mail Marketing. What should you pay attention to when preparing for a Mailing?

In the fight for the attention of the email recipient, or rather the hope of a future customer, many start writing clickbait headlines, come up with non-existent promotions and stimulate with fake offers.

«The 5 Ones» Principle

Where to find new customers? How to drive traffic to your website? How to scale your business? Our answer: simplify! Sales processes, pricing, marketing.

6 reasons why you may fail in business

When starting a business, weighing the pros and cons, one way or another you remember that only 20% of new businesses "survive" the first year of operation. Not all great ideas are profitable. Sad statistics are often the result of untested ideas and ill-conceived decisions.

Abandoned basket. How to get the buyer back?

A visitor to your website adds a product to their basket and then leaves without making a purchase. Sound familiar? Sending out emails about an incomplete purchase can dramatically increase sales.

Errors of e-commerce sites

You already have a website, and it seems that a little more, and there will be no shortage of customers. But something is going wrong. No orders, messengers are silent. Online store owners make countless mistakes every day that could have been easily avoided. When Halla Systems customers ask for help, we first of all open their website and start looking for the cause of the problems. And we find it. And we find more than one. So let's look into it together.

Marketing orientation of the business and the website. Product and sales

These days, the main channel for simply and quickly finding any information about your business, product or service of interest is the website.

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Dropshipping in questions and answers

To start a business, to try an idea, to decide to make a change. We throw away a bunch of plans every day, thinking they are unrealistic. The hardest part is taking the first step.

Why choose dropshipping?

The world has been "living" online for a long time now. We wake up with the internet, gadgets in hand, and go to sleep.

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A successful online shop. Important trends for 2022

You probably already have your own website. What to do with it? If you are just entering the world of e-commerce or want to explore a business idea, a storefront website can be a good initial communication channel and image tool.

E-commerce marketing

Finding a profitable business strategy, 'your' niche, customers, partners is a permanent process. Without trial, there will be no mistakes, no progress.

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